Pricing for the new 2010 Honda Insight (HI2) was released on March 10, and today I will cover that information and give my take on the numbers. I received the information at 22:00 and wanted to confirm it at work before posting.

The news appeared to break early and came from third party sources, several hours later Honda Press made the official announcement. 

The on Sale date is March 24th, just a few days from now!

The Honda Insight Blog reports:

Dick Colliver, our executive vice president, said, “The all-new Honda Insight brings the cost-of-entry for hybrid technology into reach for an entirely new car-shopping audience. In addition to making good environmental sense, hybrid technology is now entering a new era where it can also make financial sense for a broader range of customers.”
If you want to add features like alloy wheels, cruise control, steering wheel-mounted paddle shifters, an upgraded audio system with six speakers, a USB audio interface [3], and much more, you can upgrade to the Insight EX with an MSRP of $21,300 [1].
 

2010 Honda Insight Pricing and EPA Data

Model MSRP[1]	EPA[2]	City/Hwy/Combined
Insight LX	$19,800	40/43/41
Insight EX	$21,300	40/43/41
Insight EX with Navi	$23,100	40/43/41

[1] MSRP excluding tax, license, registration, $670.00 destination charge and options. Dealer prices may vary.
[2] Based on 2010 EPA mileage estimates, reflecting new EPA fuel-economy methods beginning with 2008 models. Use for comparison purposes only. Do not compare to models before 2008. Your actual mileage will vary depending on how you drive and maintain your vehicle.
[3]The USB Audio Interface is used for direct connection to and control of some current digital audio players and other USB devices that contain MP3, WMA® or AAC music files. Some USB devices with security software and digital rights-protected files may not work. Please see your dealer for details on compatibility.

This pricing is very affordable, much less expensive than any other hybrid offered by Honda or any other Hybrid offered for sale in the United states. I see many people who previously couldn’t afford a hybrid or people who could afford a hybrid but didn’t budget that kind of money for a new automobile picking one of these vehicles up when they go on sale. The insight has already exceeded Honda’s expectations at home in Japan.

Don’t be shy, post a comment.

Kacey Green 
for the Midlands Hybrid Club
"Promoting the spread of clean personal transportation technologies."

My fuel economy, tracked at every fill-up since purchase, your mileage will vary. 

The Midlands Hybrid Club, the home of the hybrid club and hypermiling of the Carolinas, based in Columbia, SC.